Over the years, the purpose of my blog has transformed from a food blog into sharing my thoughts. The tagline (if you can call it a tagline) of “Eureka!” didn’t make much sense anymore as it was a whimsical play on words and meaning to finding food.
So as the content has shifted towards personal thoughts and opinions, I thought a new more personal brand was needed. I have plans to perhaps write more on what’s my mind. So…